One-evening Web Course part of Teaching by Philip Greenspun

Agenda

7:00 -- 8:00 pm: Web services to support people working together


• working within a company: intranet
• Case Study: collaboratively developed and shared presentations
• Case Study: knowledge management for 10,000 sales people at Siemens
  

  8:00 -- 8:45 pm: Web services to support people teaching each other

  
• elements of a successful online community
• Case Study: an open-source toolkit applied to support these elements at photo.net (40,000 users; 1 million hits/day)
• Case Study: the same toolkit plus some modules applied to support education at Caltech and MIT
  
  
  

  8:45 -- 9:00 pm: soda/coffee/cookie break

  
  

  9:00 -- 10:00 pm: The wide world of ecommerce

  
• What's interesting about ecommerce:
  • lifetime customer value management
  • 1:1 marketing for real
• Case Study: Integrating a Web server with a mass-customized clothing factory.
• Case Study: Building a vanilla catalog-shopping site with free open-source tools.
  

  10:00 -- 10:30 pm: The wider world

  
• one hour to make people think: http://www.webho.com/WealthClock
• three weeks to make the chemical industry think: scorecard.org
• a lifetime to make America's politicans think: actionnetwork.org

• Gruesome Details: see the slides

• Register: at www.arsdigita.com/events