How long would it take a Nike worker to earn as much as an American welfare family?
Nike has hired Colin Kaepernick for an ad campaign, presumably to show that the company virtuously opposes the “wrongdoings against African Americans and minorities in the United States” (Sports Illustrated, 2016): “I am not going to stand up to show pride in a flag for a country that oppresses black people and people of color,”
If we assume that the most oppressed Americans are those on welfare, let’s look at the economics of this. The typical welfare household in 2011 consumed roughly $60,000 in tax dollars (“America Spent Enough On Federal Welfare Last Year To Send $60,000 To Each Household In Poverty”, from budget.senate.gov). That’s roughly $68,000 today.
Also in 2011, it was reported that the folks in Indonesia making Nike shoes were being paid 50 cents per hour (Mercury News).
Assuming that inflation in Indonesia has been comparable to the U.S. rate, a Nike worker would have to work 120,000 hours per year to enjoy the same spending power as the American welfare family whose oppression Nike is now concerned about. (We wouldn’t want to question whether the $68,000 per year of tax money translates into $68,000 of spending power; if it did not, it would mean that our central planners were inefficient somehow.)
Using a standard 2,000 hour/year working rate, a Nike worker is getting only 1/60th as much as an oppressed American welfare family.
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