On Friday I assisted with getting a Mercedes SLK convertible to the dealer for service. The car needed an oil change ($279) and for a whole bunch of crud to be cleaned out from near the ventilation blower (over $1000 for the cleaning and a new motor; the car apparently has no protection against sucking in leaves, pine needles, squirrels, etc.). If you are less than 5’3″ tall and want a $50,000 two-seater with less nimble handling than a Honda Accord, this vehicle should be on your short list…
We were given a brand-new Toyota Camry as a loaner. On the basic model of Camry, Toyota doesn’t want to give the consumer the convenience of a climate-control thermostat, so the temperature control looks like the old cold/hot slider. However, underneath the system has all of the mechanical complexity of the fully automatic system. The dashboard knobs are not mechanically connected to a valve controlling hot water from the radiator, as in my friend’s 1989 Honda Accord (still working fine at 340,000 miles). The dashboard knobs send electric signals to motors that push on the same levers as in the fully automated system. Except that in this car something was broken and there was no heat at all. The consumer thus pays for maximum possible complexity, unreliability, and expense to maintain while receiving the minimum possible convenience in return.
How was it to drive around in Massachusetts in February with no heat? We’d just flip on the heated seats… except that there weren’t any on this trim level.
We returned the Camry and received a brand-new Mercedes C300 sedan as a substitute. The car had a GPS antenna on the roof, a medium-sized LCD screen in the middle of the dashboard, and a complex user interface controlled by a multi-function knob. The only thing missing? A $2 GPS chip. In their attempt to get a consumer to pay up an extra $2000 for a GPS, Mercedes had compromised the car’s interface (a driver doesn’t need the multi-function knob and menus on the LCD screen to control a radio and a heater/AC system) and uglified the roof. What do they do with all of those useless pixels on the LCD screen? Display a 1950s-style FM radio dial and show a moving needle as the seek up/seek down buttons are pressed.
I’m wondering if turning out so many brain-dead products is hurting these companies’ long-term prospects. What happens when the Chinese manufacturer shows up here with a low-priced car that has all of the electronic stuff people would expect as standard equipment? If people remember their $25,000 Toyota with no heat or $35,000 Mercedes with no GPS they might be a lot more willing to try a new brand.
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