Random Thoughts from BloggerCon

This section is for recording random interesting things that happen at BloggerCon…

One constant debate was on whether blogs will substantially improve journalism, public discourse, and worldwide understanding.  At first this idea seems laughable.  All of the money is in Big Media and in our society money = impact.  As an example of how pathetically uncommercial blogs are, consider this one that you’re reading now.  It is the #2 most popular blog on Harvard’s server.  The ranking page shows that it has been viewed about 450,000 times in six months.  Google AdWords pays publishers roughly 50 cents per 1000 pages in which its ads appear (see this story for how serving Google ads, like other forms of advertising, can only be done if you’re willing to accept some limitations on your future speech).  So the total revenue for a moderately popular Weblog is apparently on the order of $400 per year, i.e., only barely enough to pay for a DSL line.  The New York Times has a larger budget than this for even the smallest story.

There are smart people out there in Blogland, e.g., Larry Lessig.  Lessig is of course much more interesting than 99 percent of the day-to-day journalism out there.  But if you don’t know Lessig, how would you find him among the clutter?  Perhaps technology will help us.  Right now there is no good way to ask an information system “Show me blog entries that people at least as discriminating as Larry Lessig thought were interesting.”  Maybe it will happen in 10 years or so.  As Jin S. Choi says “Mere matter of programming.”

Meanwhile the profusion of garbage leads salaried journalists to cluck with disapproval and quote the old adage that “A lie gets halfway around the world before truth gets its boots on” (Winston Churchill by way of Christopher Lydon).  Some audience members argued that truth propagates faster than ever.  My personal experience is that Google makes it fairly easy to check the veracity of a story.  If some organization is out there trying to debunk an urban legend Google will bring up their page.  In the pre-Google era people had no easy way to evaluate whatever they heard from a neighbor.

One woman on a panel is an author/editor at gawker.com, which today carries a somewhat cruel story about Lori Berenson, the MIT alumna imprisoned in Peru since 1996.  Hearing about Lori, though we did not overlap at MIT, always makes me sad.  Visit http://www.freelori.org/ to learn more.  You can help Lori’s parents with a Paypal donation or frequent flyer miles.  I kicked in $250 on the following theories:  (1) MIT alums should stick together, (2) the money won’t be squandered on administration as at most non-profit orgs (this report on Harvard shows what a successful non-profit looks like financially and how little they need $250).

A woman from the Harvard School of Education made what I always felt to be the canonically stupid comment on any Internet application:  it won’t help people who lack Internet access and the people who are working on the app should turn their attention to the “digital divide.”  Her main concern was American kids in the inner city.  It is true that a decent used PC can be obtained for $200, less than the cost of the most fashionable running shoes, but what remains expensive is Internet access.  I was tempted to jump up and push my idea that the Federal Government should sponsor a universal wireless Internet over the U.S., with access free to people who don’t need much bandwidth, a system that would cost a tiny fraction of whatever it is going to cost us to invade whatever country that is next on our list.  Fortunately a much more intelligent audience member spoke first, noting that Moore’s law would eventually take care of the economic divide (ed: unless the telcos and cable monopolies have their way) but the real divide would be literacy and if we want the underprivileged to benefit from the Internet we should concentrate on teaching them to read and write.

Speaking of the benefits of IT… after I introduced myself as a CS teacher from MIT and made my first comment, the guy two seats over pulled me aside.  “Aha,” I thought, “those trenchant observations really made this guy think.”  He said “I hate to bother you but since you said you were from the MIT CS department I thought you could help me with this Macintosh, which seems to have crashed and no amount of paperclip sticking into the little buttons on the back will revive it …”

2 thoughts on “Random Thoughts from BloggerCon

  1. I think most people make a fair bit more than 50c/1000 impressions from AdSense… I think figures of $2 and upwards aren’t uncommon, though the Terms prohibit publicising actual figures. And $1000/year is a fair bit of money for something that’s probably just a hobby – at least for most of the world’s population. Heck, US$250 is a lot in many places.

    But in any event, money != influence. I don’t see that my book reviews are any more influential now than they were a year ago, just because I’m now making some money from them.

  2. Your story about the guy with the Mac just goes to show that the real “digital divide” has nothing to do with economics.

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