A friend has applied her substantial literary talents to an area that did not seem amenable: the hair dryer review. Check out “Say Hello to the Dyson Supersonic Hairdryer.”
Separately, will significant numbers of people actually pay $400 for a hair dryer? If so, what does that say about the economy?
I’m not sure how many people will blow $400 (hah!) on a hair dryer, but it seems at least some are blowing $8400 on a power cord.
https://soundapproach.com/stage-3-kraken-reference-audio-power.html?gclid=CNv9gJONtc4CFQ6naQod5AYMNQ
So, it seems there might be a market for such a bargain grooming accessory.
Considering that scalpers on Amazon are already selling it at 100% markup ($800), there seems to be at least significant early adopter demand. My previous hairdryer lasted 10 years. If this one lasts even half that long, that’s only $80 a year – about the cost of single blow-out at a salon. Thanks for posting my review! 🙂
Women spend $2000 a year on up , I think, for beauty/cosmetics/salon etc.
So $400 for something you will keep for 5 years or more, doesn’t seem like a huge outlay.
There is always a (small) market for Veblen goods or perhaps what should be called Barnum goods. I always assumed that companies like Monster Cable would go out of business when digital came in – after all, either a cable is capable of transferring all of a digital signal or fails completely – there’s really no in between. A $5 HDMI works exactly the same as a $100 Monster HDMI. But these companies keep selling imaginary benefits. The power cable is really a whole new level of BS though.
It must be a pretty amazing $400 hair dryer, because on Amazon it is selling for $800.
I think that until the price comes downs a bit then other models like the Parlux 385 will still out sell the Dyson as that is not a affordable price for most.