Being black is an advantage with white voters?
When this U.S. presidential campaign began, there was a lot of discussion about race. Could Obama win despite his darker than average skin? The assumption in many news articles was that white voters were prejudiced against blacks and would prefer a white candidate. My personal theory was that voters would ignore skin color. My experience with Americans is that they often have opinions about a racial or religious group but that they are nearly always willing to put those opinions aside and consider an individual. I’m wondering now if maybe both opinions are wrong. Perhaps being black is a big advantage with the average American voter.
Consider the average white guy who has been accustomed to seeing white medical doctors. In his experience, all of the doctors who have treated him have been extremely competent and qualified and all of those doctors were white. Should you present a black doctor to this patient, he might wonder “Is this guy going to be as competent as the white doctors I’m accustomed to? Did he get into med school because he was black, not because he was as smart as other students?” (see this British Medical Association article). Maybe it would be safer to stick with white doctors.
Ask the same white guy who has liked his white doctors what he thinks about the politicians who represent him or govern him. The answers would probably range from “Uninspiring, plodding, mediocre, wasteful” to “Incompetent, corrupt, embarrassing.” What color are these politicians? Almost always white. The less that a candidate physically resembles incumbent politicians, the better he or she should do, all other factors being equal.
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